Disney is taking on John Lewis with the launch of a new Christmas advert.
The three-minute animated short tells a story of a grandmother, her granddaughter and the family traditions that connect them through the years.
‘From Our Family To Yours’ premiered overnight across TV and Digital plus Disney’s own channels in 26 countries in EMEA, as well as Australia, New Zealand, North America and parts of Asia.
The heart-warming storyline is inspired by the themes of traditions, family togetherness and nostalgia, and introduces two new characters – a grandmother, Lola, and her granddaughter – alongside familiar friend Mickey Mouse who features as a much-loved toy, gifted to Lola as a young child by her father in 1940. With each passing year, Mickey comes to symbolize Lola’s childhood and a present day connection to her granddaughter, ultimately inspiring a festive surprise on Christmas morning.
Disney fans will be able to purchase the limited-edition vintage Mickey Mouse soft toy featured in the ad from The Disney Store and ShopDisney.ie, benefiting Make-A-Wish organisations.
The story is accompanied by the emotive vocals of UK artist and Ivor Novello Rising Star nominee, Griff, who performs ‘Love Is A Compass’. The charity track is also available for sale and download. For every download before 31 December 2020, 100% of the proceeds from the retail price will be donated to Make-A-Wish.