Best news of the week: This Saturday November 24, Ben & Jerry’s Non-Dairy is collaborating with three of Ireland’s most premier vegan restaurants to give out free ice cream as a celebration of World Vegan Month!!!
The participating restaurants in Cork, Dublin and Galway will be gifting their customers this Saturday with Ben & Jerry’s latest and greatest, vegan-friendly non-dairy ice cream. In line with Ben & Jerry’s strong ethos and values around sustainability, environmental consciousness and supporting communities, they have chosen to partner with three of the country’s most notable plant based restaurants:
- The Garden of Vegan (Ranelagh, Dublin)
- Loving Salads (Cork City)
- The Lighthouse (Galway City).
According to insights from Allied Market Research and Teachnavio, the global plant-based milk market is set to reach $21.6 Billion by 2022 proving that non-dairy and vegan alternatives are well and truly on the rise. What was previously dubbed as a ‘food trend’ is now undeniably a long-term lifestyle choice with more and more people opting to lead a life free from animal products. In reaction to these changing dietary habits, Ben & Jerry’s is offering the same great taste they have always been loved for, but now as a delicious non-dairy alternative.
Ben & Jerry’s Non-Dairy offers fans of the world renowned ice cream a chance to enjoy three of their most popular flavours without having to compromise on their vegan or dairy free dietary choices. Vegans and ice cream lovers alike will be able to sample three delicious non-dairy flavours: Chocolate Fudge Brownie, Chunky Monkey and Peanut Butter & Cookies.
Owner of The Garden of Vegan, Damien, had this to say on the campaign “Since opening in July 2018 we have already found a loyal and steady customer base of people looking to enjoy a vegan meal. Vegan food is definitely becoming more and more popular, with some of our customers travelling from all over the country just to visit our restaurant. To see Ben & Jerry’s offering a dairy-free version of their product is fantastic and is a real testament to how popular veganism is becoming”.