Dublin Zoo is offering a special treat for Irish mammies this Mother’s Day, with a one-day promotion allowing mums to visit the popular attraction for free.
The Dublin landmark has announced a “mams go free” offer on Sunday, March 15, where mothers can enter the zoo at no cost when another full-paying adult or child ticket is purchased online. Families can claim the offer by booking through the zoo’s website and entering the promo code MAMSGOFREE, allowing one free adult admission and saving up to €22.50.
The deal is valid for one day only and forms part of the zoo’s All-Things-Irish Takeover, a four-day celebration running from March 14 to March 17, which coincides with the Saint Patrick's Day weekend.
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During the special event, organisers say the zoo will be transformed into a celebration of Irish heritage, humour and community spirit, with a wide range of themed activities for visitors of all ages.
Families will be able to take part in a playful pop-up trail around the grounds where children can discover animal mammies of the wild, learning more about the different ways animals care for their young.
The programme also includes Disco Bingo shows, interactive games sessions, and shared creative spaces at the zoo’s Discovery & Learning Centre, offering entertainment alongside educational experiences.
The celebrations continue right through the St Patrick’s weekend, with live traditional Irish music taking place in the zoo’s Meerkat Restaurant, while high-energy disco sessions will be hosted inside the Discovery & Learning Theatre.
Younger visitors will also be able to enjoy face painting and themed St Patrick’s Day crafts, with activities running throughout the day.
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Roisin Healy, Marketing Manager at Dublin Zoo, said the event is designed to celebrate Irish culture while bringing families together.
“Dublin Zoo is delighted to invite visitors to join us for our four-day All-Things-Irish Takeover, running from the 14th–17th of March.”
“Taking place from this weekend right up to St. Patrick’s Day (including Mother’s Day), the event celebrates everything that makes us proud to be Irish – our warmth, humour, community and heritage – and of course the wonderful mammies across Ireland.”
“We hope visitors will come along to enjoy a celebration full of heart, ceol agus craic.”
She added that the event also highlights the zoo’s conservation work.
“As a conservation charity, every visit helps support our vital work – protecting wildlife at Dublin Zoo, conserving native species across Ireland, and supporting more than 30 conservation projects around the world.”
Visitors planning to use the promotion should note that the Mams Go Free offer applies to single online ticket purchases only and cannot be combined with other promotions. Only one promo code per transaction can be used, and the offer is strictly valid on Sunday, March 15, 2026.
