Once known as the most high-profile celebrity publicist in the UK, Max Clifford, has passed away aged 74.
It has been revealed he collapsed in his prison cell where he had been serving an eight-year sentence for sexual offences against victims as young as 15-years-old between 1977 and 1985.
Mr. Clifford’s death was confirmed by the Ministry of Justice, while it is speculated he suffered a heart attack which led to his passing.
The former publicist had been found guilty of the crimes in 2014, as he was the first person convicted as a result of the authorities ‘Operation Yewtree’ following the allegations Jimmy Saville had also took part in sexual abuse crimes.
A spokesperson for the Ministry of Justice stated an investigation has been launched: “As with all deaths in custody, there will be an investigation by the independent Prisons and Probation Ombudsman.”
“Our condolences are with Mr Clifford’s family at this difficult time.”
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Feature Image: Andy Thornley